June, 25, 2013
Vice President and General Manager
AT&T Greater Los Angeles
P.O. Box 3745
Cerritos, CA 90703-3745
Your letter announcing the politicization of AT&T is giving me reason to change carriers. Your letter tells me that you are not focused on the Mission and Vision of AT&T and that you are not focusing on your core responsibility to me, a customer and stock holder.
When you tell me in your letter that you are wasting human resources of the company and spending money in political feel good activity, what I hear is that you are not providing me with the most value for the money as it relates to me using communication equipment and making calls of the highest quality at the most competitive price.
As a stock holder, I want the best return on investment, a return that I only see as productive when it give AT&T a competitive advantage against competitors on providing communication services and not feel good political propaganda. If AT&T is distracted by politics other mobile telephone communications companies will hone in on the best service for the lowest price and harm the AT&T bottom line. Now, I know what you are thinking, AT&T holds such a monopoly like share of the market and on the benefit end of lobbying in Congress, that it can do what it wishes and still blow away the competition with the help of friends in the feel good political ruling class regulatory establishment. Is that it?
Here is what the AT&T Mission and Vision statements say,
Our mission is to exploit technical innovations for the benefit of AT&T and its customers by implementing next-generation technologies and network advancements in AT&T's services and operations.
The AT&T global network was born of the ingenuity of AT&T Labs networking specialists who made disparate systems work together. Being the world's fastest and most reliable global network, our network is the standard against which all others are measured. To maintain our leadership in this arena, we focus on the future and aggressively pursue innovations. Our vision is to design and create in this decade the new global network, processes, and service platforms that maximize automation, allowing for a reallocation of human resources to more complex and productive work.
Do you see anything there about generating feel good political spin?
I would like you to do your part in living up to the Mission and Vision statements. I want the best greatest choice in equipment (incl. the equipment not directly experience by the end-user), the best call quality, the best customer service for the end-user who pays the bills that pay your salary, not a virtual community, or a world community or whoever this political campaign is suppose to benefit. No, I want a market driven model where those who make the buy decision and who consume the service have 101% of your attention and who are the driving force behind AT&T innovation.
Save your feel-good political rhetoric of “sustainability” and the world community or any of those code words for collectivism, thought and behavior control. Those words mean to me a departure from a free market model and the profit motive. Don’t retreat from the belief that making a profit is good and that the effect that it has on the market benefits all (political feel good spin, does not).
I think you owe your customers and the stockholders an apology for taking the wrong direction and wasting the company’s money and human resources.